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CONTENT AUDIT

SEO Content Audit Services South Africa

A strategic SEO content audit that identifies what to improve, consolidate, create or remove across your website.

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Turn existing content into a clearer growth plan

A content audit looks beyond traffic totals. Cape SEO reviews how well each page matches search intent, supports priority services, earns visibility and contributes to a coherent site structure.

The audit identifies underperforming pages, keyword overlap, thin or outdated content, internal-linking gaps and missed commercial topics. Findings are translated into a prioritised action plan rather than a spreadsheet of observations.

WHAT SUCCESS LOOKS LIKE

A practical content roadmap showing which pages to retain, improve, consolidate, redirect or create, ordered by likely search and commercial impact.

What this includes

01Content inventory and performance review
02Search-intent and keyword alignment
03Cannibalisation and overlap analysis
04Content gaps and consolidation opportunities
05Internal-linking and prioritised recommendations
CONTENT AUDIT PRICING

SEO content audit package

A defined audit of your existing content, search performance and opportunities.

Content Audit

R20 000

Content inventory, performance and intent analysis, overlap review, gap identification, internal-linking recommendations and a prioritised roadmap.

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Price excludes VAT where applicable. Exceptionally large or multi-domain websites may require a custom scope. View all pricing.

WHO THIS IS FOR

Is this the right fit
for your business?

Every engagement is scoped around the actual opportunity. This service is particularly useful for:

01

Established websites with a large content library

02

Businesses losing organic traffic or visibility

03

Teams planning a content refresh or migration

04

Companies needing a commercially focused content roadmap

HOW IT WORKS

A clear path from
questions to action.

No mystery process. Each stage produces the information needed to make the next decision well.

01

Understand

We review your goals, current visibility, website data and competitive landscape.

02

Prioritise

Findings become a focused roadmap ordered by likely impact, effort and commercial value.

03

Improve

We implement agreed priorities or work directly with your team to get them live correctly.

04

Measure

Performance is tracked against meaningful search and lead indicators, then refined over time.

COMMON QUESTIONS

Frequently asked
questions.

01What is included in an SEO content audit?+

The audit reviews existing URLs, organic performance, search intent, keyword alignment, overlap, content quality, internal links, gaps and consolidation opportunities.

02Will the audit tell us which pages to remove?+

Yes. Recommendations can include retaining, improving, consolidating, redirecting or removing content, with important SEO and traffic risks considered before changes are made.

03Does Cape SEO rewrite the content?+

The audit provides the strategy and priorities. Content briefs, editing and implementation can be scoped separately or included in an ongoing SEO retainer.

04How much does a content audit cost?+

The standard Cape SEO content audit package is R20 000 excluding VAT where applicable. Very large or complex websites may require a custom scope.

KEEP EXPLORING

Related expertise

01

SEO Strategy

↗02

Technical SEO

↗03

Competitor SEO Audit

↗04

Pricing

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NEXT STEP

Let’s find the work
that matters most.

Share your website and goals. We’ll help you identify a sensible place to begin.

Request an SEO review ↗